Insights

Companies worldwide are adding in-app social features and building vertical social networks. Discover valuable insights and tips customized for your industry, including fitness & wellness, sports, finance, media, and more.

Insights

How to Use User Tag Filtering for Segment-Level Sentiment

How to Turn Sentiment Scores Into Business-Specific

Beyond Social: Rethinking Your Strategy on Rented Land

Zero-Party Data 101: What is Zero-Party Data and Why Does It Matter?

How big brands build online communities for success: case studies + examples

How to measure brand loyalty: our top insights

The top 10 fastest growing social+ app categories of the year

Debunking 10 community myths (with real-life examples from brands you love!)

Measuring the success of brand community: the metrics that matter

The power of social+: why every app can benefit from the network of a social product

10 things you need to know about brand communities for sustainable growth

Understanding brand communities: what is it, and why does your brand need one?

6 ways you can monetize your vertical social network

Vertical social networks vs. forums: which is better for you?

Why niche communities are the future (and how you can create one)

Managing in-app communities: a full guide + future trends

How vertical social networks differ from social media

Rebuilding trust in the era of social media skepticism: vertical social networks

Go-to-market strategy for vertical social networks

Vertical social networks: the future of engagement for brands

Fitness is social: top 6 features all successful apps share

Health & Wellness is social: top 5 features successful apps share

Online communities vs social networks: What’s the difference?

The future of football fandom: TrueID connects 10M+ with the power of community

What is social+ and how can it help your app succeed?

5 popular super app features to make your app stand out

Talking money: Top 5 fintech app features to drive engagement

Build vs Buy: how to decide before you add new app features

An amazing hotel stay starts with social booking app features

6 Actionable steps to improve your app's user acquisition strategy

On-demand service apps: 7 features you need to succeed

How to break into the tech industry: 5 top tips to get started

The Future of Social Networks: Democratization for Deeper Engagement

What is a super app? The new age of mobile disruption is here

Why customer engagement is key to brand loyalty

5 must-have social features for your app

Social+: What industry leaders should know about the next phase of consumer tech

5 Essential dating app social features to keep users swiping

Using social features to create an engaging news and media app

How to use social features to enhance fintech app engagement

Creating a dynamic sports experience with in-app fan engagement

Social features: The key to personalizing and building successful health apps

E-commerce personalization & the role social features play

7 Social features for a connected edtech app community

Chat: The engagement feature your live streams are missing

How social SDKs revolutionize app development for software teams

Should your business create its own app community?

The Frontiers Fight Back: How Companies are Defying the Odds and Beating back Big Tech

Can human relationships impact your app’s success?

3 ways to make users fall in love with your brand and product

API vs. SDK: which is which?

The More, The Merrier - The Network Effect Phenomenon

How technology helps us during the most stressful year yet

How GenZ is changing the digital landscape to be more social?

3 ways to stay connected with your millennial customers

Building a Successful Social Network

Owning your own social platform: 3 benefits of creating an in-app social network

What can app developers do to survive the years beyond COVID-19