Custom Posts let you create specialized content types beyond standard text, image, or video posts. Each custom post is powered by structured data, giving you full control over what data is stored and how it is rendered. This makes Custom Posts ideal for use cases like product reviews, fitness activities, travel logs, or any experience that requires consistent structure and custom UI.
Capture rich, consistent data instead of unstructured text.
Render posts exactly how your product needs them.
One system supports many specialized content types.
Structured reviews with ratings, pros, cons, and tagged products.
Detailed workout or run summaries with distance, pace, and time.
Travel entries with locations, photos, and highlights.
Structured updates for match stats or player performance.
Define your own data structure using structured JSON.
Control exactly how each post type appears in your app.
Store complex data such as ratings, stats, or locations.
Handle up to 100KB of custom structured data per post.
Custom posts work seamlessly inside feeds and groups.
Track engagement and performance per post type.
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